Take Control of Your Surfing.
Welcome to SPI - Surf Performance Institute.
Launching in 2025 – SPI's main goal is to revolutionise how the most up to date and cutting edge information is delivered to surf coaches and surfers worldwide.
Surf Performance Institute
Who's behind SPI?
SPI was founded by Andy King, Mick Cain and Phil McNamara – all world renowned coaches across the widest range of athlete profiles, from youth development to world tour event wins and world titles.
Andy, Mick & Phil have worked very closely together over many years testing these products with a wide range of surfers before bringing this resource platform to life, and we look forward to showing SPI to the world in 2025.
SPI is your surfing toolkit, making the learning process fun, easier & faster.
Please stay patient as we will provide you with more details of our launch, as well as a VIP early access offer.
- Andy, Mick & Phil
A powerhouse of collective knowledge…
A collaborative knowledge-base spanning 50+ years in elite level performance surf coaching.
Andy King (Kingy)
Co-Founder
"He's giving me the confidence to do it, so that's the guy I need in my corner."
_ Gabriel Medina.
Mick Cain (Cainy)
Co-Founder
"I’ve been working with Cainy since I was 12 years old. His influence, advice and direction throughout my life and career have been invaluable."
_ Soli Bailey.
Phil McNamara (Maca)
Co-Founder
"Phil McNamara is a coaching savant, a man known to sculpt masterpieces out of the rough material of talented young surfers."
_ SW Magazine.
Surf Performance Institute
About SPI.
Surf Performance Institute was born out of repeated requests from coaches and surfers around the world who were all looking for a centralised and streamlined development content and resource platform, where they could access the widest range of information for surfer progression, development and education.
This led us to develop SPI - a central resource point allowing easy access to training modules & practices, progression services & methods for all levels of developing surf coaches, recreational & competitive surfers.
Register your interest today!
Elite Performance
Pathways…
By joining SPI you will gain personal access to more than 50 years of the highest level surf education / training resource, services and products delivered in clear, concise formats that make it easy to understand and follow.
This information has all been formatted and specifically designed to be delivered in a layered learning process - fast tracking the progression of coaches and surfers.
All Access Memberships.
Complete access to all training modules and practices for the everyday surfer.
Central Resource Platform.
Centralised and streamlined development content and resource platform for the intermediate to advanced surfer and/or competitor.
Pro Tools for Success.
Unlock secret techniques, wave usage, timing and mindsets that the pro's use to great success in both wave pools & the ocean.
Reach out.
Want to share your thoughts or have additional enquiries about the launch of SPI? …We'd love to hear your feedback on ways to make SPI the undisputed 'progression platform' choice for coaches and surfers globally.
FAQ?
Don't worry, we got you. Here are some answers to frequently asked questions.
What Happens after I register my details with SPI?
SPI will place you on a contact list so that you will be first to be notified about our platform launch, early access VIP offers and more.
Your information will remain private and confidential at all times.
How will SPI benefit existing surf Coaches?
SPI aim to become recognised as the global hub for centralised surf development content and resources. The SPI platform will focus on developing coaching practices and pathways for athlete progression.
When is SPI expected to launch?
SPI is aiming to launch in mid-late 2025.
Watch this space!
Will SPI be suitable for beginners?
Yes. SPI will offer specific coaching modules aimed at fast-tracking beginner and intermediate development.
How much will SPI cost?
SPI will offer a suite of subscription price tiers dependant on your requirements - but don’t worry we will have something for everyone.
Does SPI work with and assist other organisations?
Yes. We will provide long form surfer and coach training resources / programs / timelines and strategies.
Is SPI designed for wave pools or the ocean?
SPI content will be applicable and transferrable from ocean to pool, and vice versa. SPI will also develop specific content for wave pool surfing and development.
Still got unanswered questions?
Take Control of Your Surfing.
Register your interest today!
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